Selected Work

Real businesses. Real systems. Real results.

Construction & Trades

Tim Lloyd Construction

Full digital infrastructure buildout for a growing Maui construction company: a five-page website built from scratch, YouTube channel setup, DNS and vendor cleanup, and a Formspree contact system.

On the financial side, I built a detailed job cost summary using BuilderTrend exports, cross-verifying labor hours across tiered crew rates and reconciling materials costs against late-arriving invoices. A separate overhead and payroll workbook surfaced a workers' comp misclassification issue that was escalated and corrected.

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Spoon and Key Market Maui website
Hospitality & Food

Spoon & Key Market Maui

Custom website build for a chef-led private dining and catering duo. I worked directly with both chefs to launch their brand, rewrite menu copy, and guide the site's overall design.

Clients can now browse offerings and inquire about large events or off-site catering directly through the site, replacing what used to be a manual, back-and-forth process.

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Health & Wellness

Coaching with Caye

Website design and build for a NASM-certified personal trainer and aerial arts coach at LIFT Studios in Wailuku. Structured around her three disciplines: strength training, aerial silks, and pole.

Built to convert first-time inquiries into a personal reply, with client testimonials and her performance background woven throughout to build trust before the first message is sent.

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Island Picks Shopify storefront
Retail & E-commerce

Island Picks

Took apart and rebuilt the Shopify backend from the ground up: product structure, inventory logic, and checkout flow, alongside bookkeeping and AR collection support as fractional operations lead.

Navigated the transition away from legacy sales reps and implemented ConnectTeam and QuickBooks integrations. Site shown by request only, out of respect for the client's current setup.

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Interior Design

Patina Interior Design

Brand-forward website concept for a luxury Wailuku interior design studio, built to match the caliber and detail of the work it represents.

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Home Services

Everflow Irrigation

Full brand-new website for a solo Maui irrigation business, built from a business card and four reference sites into a real four-page site: home, about, services, and contact.

Navy and olive palette pulled straight from his card, circular photo treatment modeled after the reference site he liked most, real jobsite photos in place of stock once he sent his own.

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Fine Art

L. Magdangal Art

Full portfolio site for a San Francisco oil painter, built around her real artist statement rather than borrowed bio copy. Home, Gallery, About, and Contact, with the gallery organized into Abstract, Figurative, and Portrait.

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Health & Wellness

MistyinMaui

Seven-page site for a Maui massage therapist, movement teacher, and line-dance instructor, built to hold two very different class brands, ShaktiRize and Bootscootin Maui, under one umbrella without either feeling like an afterthought.

A dedicated, filterable calendar page and a first-class Watch page for video content, kept short and scannable throughout, no long founder story, just what it is, when to go, and how to book.

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